We analyse your Brand in the competitive context, identifying your Value Wedge to conquer market share and unlock whitespaces, both regionally and within specific professional audiences.
Brand Awareness Generation
We work with multi-brand Dealers to identify display opportunities and convert them into partnerships, as well raising Brand Awareness with the A&D community, through presentations, events and lunch & learns.
Trade Promotion Management
We collaborate closely with your Dealer network to analyse performance and identify the most effective Trade Promotion opportunities, to ensure a steady flow of sales from your strategic partnerships in the market.
Audience Targeting Strategy
We work with our rich data on an audience of more than 7,000 professionals enabling us to consult your advertising agency on the most efficient segments to target, by project type and geolocation.
Demand Generation
We proactively run outreach campaigns focused on identifying warm and qualified leads for your Brand, that are either routed to your local showroom, or managed directly by our Trade Agency teams.
Lead Management
Whether inbound, or proactively generated by our Business Development & Marketing team, we manage your leads in the local market, by ensuring they are supported from specification all the way through to delivery.
